A Ferrari motor once again finds itself in Borro’s Car of the Month, and with the amount happening with the Italian luxury car manufacturer this September, it really couldn’t have been any other car brand. Ferrari was founded 70 years ago, in 1947 by the legendary Enzo Ferrari. The company thrived for years under Enzo, initiating what would go on to be one of the most successful racing teams ever, the ‘Scuderia Ferrari’ and has produced some of the most sought after road models in the world, such as the California, a timeless classic which has commanded some of the highest prices ever seen at auction.
The company continued to innovate on an unrivalled level, even after the passing of Enzo in August 1988 at the age of 90. It seems fitting that the company should celebrate the milestone of their 70th year of such extraordinary automotive accomplishments in style; and celebrate they did. Classic car shows around the world have been hosting extravagant Ferrari exhibitions all year, such as Salon Privé at the start of September who ran ‘70 Years of Ferrari’ on the final day. Of course, there was Ferrari themselves who celebrated at their headquarters in Maranello, Italy with an ‘unforgettable show’, in which hundreds of Ferrari’s were put up for sale by RM Sothebys.
2017 Ferrari LaFerrari Aperta
One of the biggest talking points of this auction was the 2017 LaFerrari Aperta, which was described by RM Sotheby’s as the ‘most eagerly anticipated and technologically advanced’ vehicle ever created; a justifiable statement. The Aperta was revealed to the world for the first time on September 9th at the 70th anniversary celebrations. It was the 210th of its kind to be produced, however it is Ferrari’s first venture into hybrid-electric technology, increasing its performance whilst reducing its carbon footprint.
Ferrari’s F1 expertise with KERS systems has been implemented into road cars with the V12 and the electric motor blending together perfectly for an outstanding automotive experience. The car is available with both a carbon fiber hard top and a soft top and is powered by a V12 engine combined with a 120KW electric motor, allowing for a top speed of 217mph and an illustrious sub 3 second 0-60mph. Another impressive feat coming from the auction is that 100 percent of the proceeds from the vehicle went to charity, showing RM Sotheby’s commitment to support those in need. The 2017 LaFerrari Aperta went on to sell for €8,300,000 ($9,903,000).